Tucked into an unassuming entrance on Jay Street in DUMBO, I’ve long admired the beautiful tile work on the street level of this warehouse. I snuck inside an open fire door for a quick picture and then did a little sleuthing. Turns out there’s an interesting backstory. No wonder I felt drawn… these guys practically invented the concept of the modern supermarket!
Check out the story of their Brooklyn roots below, via this unabridged company history:
"Cyrus, Frank, and Charles Jones founded what was to become Grand Union in 1872. They called the business the Jones Brothers Tea Co., starting with one store in Scranton, Pennsylvania, where the shelves were stocked with coffee, tea, spices, baking powder, and flavoring extracts. The brothers expanded the business steadily, branching out with new stores in eastern Pennsylvania, Michigan, and New York. By the time it built its headquarters and warehouse in Brooklyn, New York, the company was known as the Grand Union Tea Co.
In 1912 Grand Union was a 200-outlet chain store with operations across the country. In addition to its business establishments, the company supported a small army of 5,000 door-to-door salesmen and delivered goods in horse-drawn wagons. The brothers incorporated the Jones Brothers Tea Co. in 1916.
…
[Grand Union] helped evolve the supermarket concept by demanding that the spacious supermarkets be designed carefully so as not to overwhelm customers used to smaller shops. Shield suggested breaking down the open spaces by building more walls and dispersing special product displays throughout the aisles. By the mid-1950s, Grand Union operated about half the number of stores it did in the 1930s, but the stores turned out nearly seven times the volume of sales. By then the company had outgrown its Brooklyn headquarters. It opened a new facility in Elmwood Park, New Jersey, in a red brick tower that was later to become a community landmark."







Josh
1 year ago
Now I’m intrigued. Which warehouse on Jay is this?
Tweets that mention the grand union warehouse, dumbo // For the Love of Brooklyn -- Topsy.com
1 year ago
[...] This post was mentioned on Twitter by josh derr, fortheLOVEofBROOKLYN. fortheLOVEofBROOKLYN said: I love researching local Brooklyn history to investigate photos. Grand Union Company warehouse on Jay Street, in DUMBO: http://bk.ly/sVY [...]
Dumbo NYC, Brooklyn » Archive » Dumbo Links Week of 18Jul2010 (DumboNYC.com)
1 year ago
[...] grand union warehouse, dumbo, 19Jul10, fortheloveofbrooklyn [...]
jeh
1 year ago
hung out in the basement many times (playing music) totally haunted…! love this building.
Al
6 months ago
I have a scan of a big paper label on the end of a very old wooden fruit crate. The label has the remnants of the Grand Union Tea Company logo shown in the above photo, in red and black. Where can I get more info–a better picture–of the logo. I am attempting to restore this artwork.
Thanks!
Jill
6 months ago
Hmm — Al, nice to hear from you! The next time I’m in DUMBO, I’ll try to get a clearer shot of the logo for you. :D